WHITESNAKE WOLF HOWL HONEY
FOR IMMEDIATE RELEASE
MEDIA CONTACT: Chris Cady | 775-425-5847| honey@happycathoney.com | www.happycathoney.com ANNOUNCING ROCK AND ROLL LEGEND SINGER DAVID COVERDALE RELEASES WHITESNAKE WOLF HOWL HONEY!
BEFORE WHITESNAKE HAD ITS OWN HONEY, DAVID COVERDALE WAS A CUSTOMER
The newly launched, limited-production honey grew from an unlikely connection between a rock legend and a Nevada beekeeper, former rock DJ and stage hypnotist - and is now available exclusively at happycathoney.com RENO, NV – October 13, 2026 - Before Chris Cady ever thought about putting his band Whitesnake name on a jar of honey, singer David Coverdale was already eating what was inside it.
For readers who may not know the name, Whitesnake is the British hard-rock band founded by Coverdale in 1978 after he had achieved international recognition as a lead singer of Deep Purple. Whitesnake later became a worldwide success, especially in the 1980s, with enduring songs including "Here I Go Again," "Is This Love" and "Still of the Night." Coverdale is the band's founder, lead singer and principal public face.
Long before there was a product called Whitesnake Wolf Howl Honey, Coverdale and his wife, Cindy, had become repeat customers of Cady's raw honey over a period of years, with Cady personally delivering honey to their home.
Now that unlikely connection has come full circle with the recent launch of Whitesnake Wolf Howl Honey, an authorized, limited-production raw honey created from Cady's own beekeeping operation and now available exclusively at HappyCatHoney.com. The 16-ounce jars sell for $35 and are individually numbered. Production is deliberately limited because Cady can sell only what his bees produce.
The launch turns an unusual customer relationship into a limited-edition food product with roots in rock history, small-scale beekeeping and an unlikely personal story. But the story behind the honey began long before there was a product to sell. TWO PRIESTS, TWO VERY DIFFERENT PATHS Cady didn't originally set out to become a beekeeper. In fact, there was one fairly significant obstacle standing in the way: Cady was scared of bees.
His unlikely introduction to beekeeping came through the priest at his church, who kept bees but needed to find them a new home when he was preparing to move. Cady agreed to take them - even though the prospect of getting stung frightened him. He got his priest's blessing and then drew on his professional experience as a comedy stage hypnotist, using self-hypnosis to help overcome his fear of being stung. That decision started him down a completely new path.
There is an unusual parallel in Coverdale's own story. Coverdale has recalled in interviews that, as a boy, a priest encouraged him to sing in a church choir - an early step on a path that would eventually take him to Deep Purple, Whitesnake and stages around the world. Decades later and thousands of miles away, the two paths crossed over something neither priest could possibly have anticipated: a jar of honey.
"I feel like God chose David Coverdale to be a singer, and God chose me to be a beekeeper," Cady said. FROM ROCK RADIO AND COMEDY STAGE HYPNOSIS TO THE BEE YARD The connection is even more improbable considering Cady's background. Before becoming a beekeeper, he w orked as a rock-and-roll radio DJ and had been a Whitesnake fan since the early1980s. He also performs as a professional comedy stage hypnotist at Reno and Lake Tahoe casinos and for corporate events. The former rock DJ and stage hypnotist who once feared bees eventually became the beekeeper whose honey found its way to the home of one of rock music's most recognizable singers.
Then Coverdale - the singer behind some of Whitesnake's best-known songs - became one of his honey customers.
The sequence is important to Cady: Coverdale and Cindy were buying the honey because they liked the honey before there was ever a Whitesnake product, celebrity endorsement or marketing campaign attached to it. HOW WOLF HOWL HONEY GOT ITS NAME Eventually, Cady began exploring a real question that brought two parts of his life together: What would a Whitesnake honey look like?
A longtime Whitesnake fan, Cady created concept labels inspired by some of the band's songs, including "Slide It In Honey," "Still Of The Night Honey," Here I Go Again Honey," “Is This Love Honey."
Cady delivered jars bearing the labels to Coverdale's home.
A day or so later, another surprise arrived. Cindy sent Cady a beautifully composed photograph of the honey jars displayed together. Prominent in the foreground was David Coverdale's hand giving the collection an unmistakable thumbs-up.
But Coverdale had another idea.
"Mate, may I suggest calling it 'Wolf Howl Honey'?" Cady recalls Coverdale saying. The inspiration came from Coverdale's lyrics to Whitesnake's "Still of the Night" and its memorable reference to a wolf howl and honey. Cady loved it.
Whitesnake Wolf Howl Honey had its name.
And Coverdale's participation didn't stop there.
Cady and Coverdale each had ideas about what a Whitesnake honey label should look like, and concepts began traveling back and forth. Eventually, Coverdale brought his graphic artist into the process to further refine the artwork.
What emerged wasn't simply a celebrity name placed on an existing jar of honey. The name and presentation developed through an exchange of ideas between the beekeeper who produced the honey and the singer whose music had helped inspire the concept. And importantly, all of this happened after David and Cindy Coverdale had already become repeat customers of Cady's honey. THE BEES MAKE THE MUSIC There is another reason Cady believes his honey is different from the uniform experience consumers often associate with mass-market honey: he doesn't expect every harvest - or every spoonful - to present exactly the same flavor.
THE BEES ARE IN CONROL
As bees forage, they return to the hive carrying nectar and pollen from whatever is blooming around them. Different nectar sources can contribute different characteristics to the honey, and Cady says even individual frames within a hive can develop noticeably different flavor profiles.
One spoonful might suggest butterscotch. Another may carry herbal notes reminiscent of cilantro or oregano. Depending on what the bees have been visiting, Cady says he has encountered notes that remind him of citrus, blackberry, blueberry, apple, chive, cinnamon, plumb,peach, and even pepper. These plants and trees are in his organic garden.
Those aren't added flavors. They are tasting notes Cady associates with the naturally changing mixture of nectar brought back to the hive.
For a former rock-and-roll DJ, there is an obvious analogy.
"It's a true rock-and-roll medley of flavors," Cady said.
Just as no two live performances are exactly alike, Cady doesn't necessarily want every honey harvest to be identical. Weather changes. Flowers change. Nectar sources change. The bees make different choices.
The resulting honey becomes a snapshot of a particular place and time. "The bees control the inventory and the flavor," Cady said. A HONEY JAR - AND A ROCK-AND-ROLL COLLECTIBLE That natural variability is part of Cady's approach to Wolf Howl Honey. Rather than trying to make every harvest identical, he treats the honey more like a vintage: a product of a particular season, its weather and what happened to be blooming when the bees were foraging. The jars are individually numbered, and production depends on what Cady's colonies actually produce. When a harvest is gone, there is no industrial supply chain capable of instantly replacing it.
That places Wolf Howl Honey in an unusual category: part food, part small-batch agricultural product and part rock-and-roll collectible.
And unlike a commemorative record or concert poster, this particular piece of music memorabilia can be spread on toast. NOW AVAILABLE Whitesnake Wolf Howl Honey has recently launched and is now available exclusively in the United States through happycathoney.com while the current limited harvest lasts. Each 16-ounce, individually hand numbered jar is priced at $35.
For Cady, however, the most remarkable part remains the unlikely chain of events behind it: a priest needed to rehome some bees; another priest had once encouraged a boy to sing; a beekeeper's honey found its way to David and Cindy Coverdale; and years later those paths converged in a product neither side could have predicted.
There are platinum records, tour shirts and autographed guitars. And now there is honey. ABOUT WHITESNAKE WOLF HOWL HONEY Whitesnake Wolf Howl Honey is a limited-production raw honey produced by beekeeper Chris Cady near the Sierra Nevada. The product is authorized by David Coverdale and combines small-apiary honey with collectible Whitesnake packaging. Jars are individually numbered and sold exclusively online while each harvest lasts.
Website: HappyCatHoney.com MEDIA MATERIALS High-resolution product images, approved label artwork, beekeeper and hive photos, and additional background materials are available upon request. Documentation regarding authorization, interview requests and media sample requests are also available upon request from Chris Cady at honey@happycathoney.com or 775-830-0811.
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Officially Authorized, “Whitesnake Wolf Howl Honey”
Released on WORLD BEE DAY — MAY 20, 2026 Celebrating Bees, Pollinators & The Official Release of “Whitesnake Wolf Howl Honey”
Every year on May 20, people around the world celebrate World Bee Day — a global observance established by the United Nations to raise awareness about the critical role bees and pollinators play in sustaining life on Earth and by bringing JOY to the world with delicious honey! At Happy Cat Honey, we believe bees are far more than honey producers. Bees and other pollinators are essential to agriculture, biodiversity, food security, and healthy ecosystems worldwide. According to the Food and Agriculture Organization of the United Nations (FAO), approximately 75% of the world’s crop plants depend at least in part on pollinators, while roughly 35% of global food production benefits directly from pollination. Without bees and pollinators, many of the foods we enjoy every day — including fruits, nuts, berries, vegetables, and countless flowering plants — would become dramatically more difficult, expensive and possibly impossible to produce. Pollinators also help preserve biodiversity and maintain the balance of natural ecosystems. World Bee Day reminds us that bees face increasing threats from habitat loss, pesticides, climate change, disease, and environmental stress. Around the world, organizations are encouraging people to support pollinator-friendly practices by planting flowers, protecting habitats, supporting responsible beekeeping, and purchasing honey from trusted producers. To honor this important global event, Happy Cat Honey is proud to officially release: Officially Licensed Whitesnake “Wolf Howl Honey” Limited Edition Pure Raw Natural Organic Honey This special release celebrates the beauty, mystery, and power of bees through a premium handcrafted honey experience inspired by music, nature, and the timeless spirit of rock and roll. Whitesnake “Wolf Howl Honey” will officially launch on May 20, 2026 — World Bee Day — and will be sold exclusively through: www.happycathoney.com Produced in limited quantities, this collector-inspired release combines premium pure raw natural organic honey with a celebration of pollinator awareness and sustainable beekeeping. Our mission is simple: Bring joy to the
Officially Authorized, “Whitesnake Wolf Howl Honey”